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January 2007 Edition


NEWS FROM THE CRATER'S EDGE


WHAT'S HOT!!

HELLO ALL VOLCANIC EARTHLINGS!

Welcome to the January 2007 Edition of "News From The Crater's Edge".


The Edge

You know, so many companies waste a lot of money on unnecessary packaging - all for the sake of marketing. A lot of this packaging ends up in the trash. Why an individual product that is properly and attractively labelled, then needs to be in a cardboard box with repeat labelling is quite beyond us here at Volcanic Earth. Do we really need to leave unnecessary footprints on the earth in this way?

A company here in Vanuatu that is doing its bit to reduce waste is Vanuatu Brewing Ltd. Tusker is a local beer here in Vanuatu made by the company, as is its sparkling Cascade (bottled) Water ! The important point about Vanuatu Brewing is that the company recycles its beer and water bottles whenever possible. They even pay 10 Vatu for any empty bottles returned to them. It is in recognition of vanuatu Brewing's efforts in this regard that we have featured them in our "Featured Sponsor" section of this Newsletter - free of charge.

Congratulations to Murray and his crew at Vanuatu Brewing ....Well done guys.

Volcanic Earth may be on the edge by taking a stand against unnecessary packaging that ends up as landfill, but at least we're not alone!

You want to be paying for product - not expensive packaging. Of course, marketers and advertising executives know that people tend to make purchasing decisions based on sight, sound and smell, especially when it comes to skin care. However, the public are becoming much more senstive to the environment and the need to help preserve, protect and respect our planet.

By refusing to engage in surplus packaging for marketing purposes only, Volcanic Earth is making a conscious effort to walk softly on our precious earth.

Recent Developments

Volcanic Earth has come a long way since it first launched in July 2003. However, the exciting news for 2007 is that you can also expect to come across VE products being marketed and sold on other websites and online Internet stores, via our growing list of authorized Volcanic Earth Resellers. We welcome these new businesses and individuals who have seen fit to embrace our products. Much of 2007 will be devoted to supporting these hard-working resellers in any we can, to the highest level of customer service possible. We encourage you to support their efforts as well.

Volcanic Earth has also recently been accepted into the Green Directory in Australia.

What does this mean for us? It reflects an acceptance of the integrity and quality of our skin care products as being truly organic - a claim that many companies make but often fail to deliver on. The Green Directory knows this and so it has set a very strict standard for any company that wants to be listed with them.

If you happen to be a smoker, you should give up ...... but until you do, check out what's new

Volcanic Earth website traffic now averages 165 unique visitors a day - wow!


WHAT'S NEW!!

Smokers Face Care

enriched with the healing powers of:-
Fragonia, Lavender, Spearmint &
Sandalwood

For those of you that
can't give it up
!

Find out more



Personally Speaking

Here at Volcanic Earth, we continue to marvel at the extraordinary, skin healing benefits of pure Tamanu Oil. Lots of people in Vanuatu use it on a daily basis for anything from insect bites, burns, acne, scarring, nappy rash and the list goes on. However, it is largely a well-kept secret when it comes to the rest of the world - at least it has been. More and more people from overseas are now beginning to use it and appreciate its benefits. However, one intriguing aspect of Tamanu Oil that many people are still not aware of is its uncanny ability to reduce (and often eliminate) age spots!

If you drop into our shop at the Adventure Centre in Port Vila or visit our website, you'll notice that you can now also buy sachels of our Coconut Ash Scrub and CocoVan Moisturiser and pure Vanuatu Virgin Coconut Oil! You can even make up your own "Coconut Shell Gift Pack" with these sample packs inside (see "What's Hot" in the top right-hand column of this Newsletter).

All our bottles are re-usable, so these little refills can be just the ticket for existing VE customers!

Have you picked up one of our "Authentic Ash Shirts"
from our Ash Clothing Range lately? They make for quite unusual, Vanuatu-made, gift items. If you are planning a business convention, wedding or event here in Vanuatu, we can make up special combo packs (of skin care and Ash Clothing) for your guests. Just call Linda Trenkner on 46112!
Lukim yu next month......
Featured Sponsor

 

 

VOLCANIC EARTH
PO Box 1540 Port Vila. Vanuatu
Tel: 678 46112 Email: enquiries@volcanicearth.com
www.volcanicearth.com

UNSUBSCRIBE INSTRUCTIONS

You may unsubscribe from the VOLCANIC EARTH MAILING LIST at any time. Of course we hope you don't but if you must, all you need do is to send an email to us at enquiries@volcanicearth.com with the words "Unsubscribe" in the heading.

An Award-Winning beer, made locally by Vanuatu Brewing Ltd., that goes down well, especially if you are lucky enough to live in a tropical climate like we enjoy here in this island paradise!


ANOTHER LOCAL
MANUFACTURER!

If you happen to visiting Vanuatu, be sure to stop in at the Anchor Inn for a few Tuskers or drop in to "Dockside Wine & Spirits" and pick up a Six Pack or one of their promotional gift items.

Ph: (678) 22435
Fax: (678) 22152
 

 

ADVERTISING

News From The Crater's Edge is sent to all our valued customers, mailing list subscribers, Drop Ship Account Holders AND posted up on the Volcanic Earth website - a site which receives almost 5,000 unique visitors a month! Paid advertising space is limited to a small image with text in the Featured Sponsor section in the bottom right-hand corner. While preference is given to other Vanuatu-based enterprises, we do reserve the right to reject ANY advertising that we feel (rightly or wrongly) is inappropriate. If your company would like to purchase paid advertising space, send your request to enquiries@volcanicearth.com. To find out our rates, click on the Media Kit link below.

 

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